What is a squeeze page? A squeeze page is a simple page that plays a large role in developing an email list that you can use to market your product. They have made it easier to drive traffic to your websites. When implemented in the right way they are a great tool that you can have in your Internet marketing tool box.

Basically a squeeze page gives a small taste of your website to your squeeze page visitor while encouraging them to sign up on your mailing list.

Included in your squeeze page is usually a web form that gathers information your visitor types in and sends the information to your autoresponder which will in turn send out prewritten emails out to your subscriber on a predetermined timeline.

Best practice is to build the page with an alluring title and some information concerning the product or service you offer on your main page. Using all of these features will ensure that more people will sign up on your squeeze requesting more information from you about what you are promoting or offering.

Squeeze pages are meant to be nice looking and very smooth with the intent of having your visitor give you their information so you can send them something ranging from a piece of software or a free report that will be delivered by your autoresponder system automatically.

To recap, this is what a squeeze page can consist of. An enticing title telling the visitor what they will get for signing up. You will also want convey to the visitor what they will receive, how it will help them, and how they will benefit from this help.

This will be the basis for you building your list. Your squeeze page offers something to get that email address and get them in your system so you can market to them sometime in the future.

If you intend to make money on the internet this is a must have element of your business. By opting in on your squeeze page, your visitor gives you permission to send them email and it will not be considered SPAM. They will always have the opportunity opt out of your email list, this giving them control to end emails you send them if they are no longer interested in what you are offering them.

All of the reputable autoresponder systems that are currently in use utilize the double opt in process. This means your visitor signs up on your squeeze page and then will receive an verification email that will contain a link that they need to click to verify they ok with your sending them emails.

It happens every now and then. People figure out how to bypass your sign up page to try and get your report of product without opting into your list. You can utilize some encryption tools that will prevent this,

When you start using squeeze pages it will become vividly clear that they are a very effective marketing tool. So what are you waiting for? Get started.

Once you start building a list you want to give your subscribers useful information or products to show good will. You don’t want to be a marketer that just hammers your mailing list with offers while never really giving them anything useful. It turns off potential customers and you will lose sales if you beat your list up too bad.

About the Author:

James M. Crosswell writes about Internet Marketing in his blog. You can learn more about <a href=”http://cashingim.com/ASB10/index.phpl “>Sqeeze Pages by checking out his sites and reading up on Sqeeze Pages.