Email Marketing
Ever hear that before? Online direct marketers know the key to big money is to build a big, responsive list. Then to “monetize” the list for maximum profits.
The question is… “How?”
I’m going to reveal a great way to pull huge and automatic profits out of your list. But you have to understand the way email subscribers think. Before you can persuade them to buy.
People who join email lists do so because they believe they will get valuable info. You need to contact them consistently. Also, they don’t mind sales messages as long as you don’t bombard them with those.
Join an autoresponder service so you can keep in contact with the folks on your list. Send them an electronic newsletter about the topic they are interested in. A couple of times a week email them offers you feel good about.
Let’s put these fundamentals together. My suggestion is that you get set up with a web-based autoresponder service. Then plug in 52 pure content emails that go out once per week. These will give your subscribers the first two things they want: contact and content.
During each week you also work in separate emails that contain offers.
A good mix is two to three offers per week. Autoresponders have an email broadcast feature which lets you write up an email and send it out right away.
If you don’t have your own product then promote affiliate products. Pick at least ten affiliate products you like. For each product, send out two or three emails during the same week.
Repeat the system we just discussed until you go through all the affiliate products. As I said before, do this with ten or fifteen of them.
At the end of ten to fifteen weeks I look at which of the affiliate products sold best. I take the two or three best sellers and create my own version of the product. I’m talking about information products in this case.
It won’t take long before you develop a few products of your own. Ones that are proven to sell. Then you start promoting those products to your list in place of the affiliate products.
Keep track of sales. Because before long you’ll notice that one of those products you created is bringing in lots of sales. Take that product and create a high priced tele-coaching program.
By the way, it’s just as hard (and takes just as much work) to sell a low priced product as it does a high priced product. So you may want to leapfrog right to creating a high priced coaching program.
Follow this process consistently and you’ll maximize the profits from your list.
Related Blogs
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Related Blogs
- Related Blogs on email broadcast
- Argosy Introduces New LCD HD Video Monitors at BVE 2009 …
- Email Broadcast Project Analyst – CUPERTINO, CA
- AXON Synapse Goes With Linear Acoustic « Broadcast Equipment Guide
Tagged with: email broadcast
Filed under: Marketing
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